CASE STUDY

Chic Home specializes in designing and manufacturing luxury furniture. We were looking for a way to showcase our products to potential buyers without having to physically stage a room or display at their showroom.

Our objective was to showcase our luxurious furniture in a way that would highlight their design, quality, and craftsmanship. I wanted to create virtual staging images that would be realistic and visually stunning. Our target audience was wealthy individuals who were looking for high-end furniture for their homes. That's when I proposed virtual staging as the solution

I created lifestyle images that would showcase the furniture in a way that would highlight its beauty and elegance. I paid close attention to details such as lighting, textures, and colors to ensure that the virtual staging looked as realistic as possible.

Once the virtual backgrounds were created, I began the virtual staging process. I strategically placed the furniture in the spaces and added complementary decor items such as rugs, curtains, and artwork to create a cohesive look. I used photo-realistic rendering techniques to create images that looked like they were taken from a real room.

The virtual staging project was a success, and my company was thrilled with the results. The virtual staging images looked stunning and helped showcase our furniture in an elegant and sophisticated way. We were able to use the images on our website, social media platforms, and other marketing materials to promote our products.

The virtual staging also helped us save time and money by eliminating the need for physical staging or display at our showroom. We were able to showcase our products to potential buyers all over the world without having to invest in expensive physical displays.

CASE STUDY

Stono Designs, a luxury home decor company, I transformed their marketing strategy with virtual staging. By curating lifestyle images featuring their premium products in real-life settings, I aimed to create captivating visuals that resonated with our discerning clientele. Through this collaboration, the goal was to elevate Stono Designs' brand image and drive increased interest and sales

Virtual Staging

Role: Art Director, Graphic Designer, Product Design, Web Designer, UX/UI Year: 2018-2023